Book

Pocket Guide to

Vacation Rental Profitability

Start with the right mindset; then…
Differentiate your offering and stand out from other offerings in your marketplace;
Motivate potential guests to pick your property from the hundreds listed,
Cause guest after guest to say, “Wow! This is the ﬁrst time this has ever happened!” (before they even arrive at your property);
Drastically decrease the chance a guest will complain even if there is an issue,
Substantially increase return visits;
Transform an average property into a highly sought-after one; and…
Make visits result in not just 5-Star Reviews, but Rave 5-Star Reviews about your property, and about you as host!

experience the book

THE FINANCIAL PLANNER'S GUIDE TO CLIENT CONSIDERATION…

By Hal Rogers

Starts with the only mindset that will allow you, the advisor, to develop equal quantities of personal financial success and personal fulfilment;

Take a peek at what that looks like… Hal says, “Advisors who attempt to put their clients’ interest ahead of their own have integrity; advisors who understand that their clients’ best interest is their best interest, have wisdom. If there is only one interest on the desk, it isn’t possible to put one ahead of the other!”.

Shows advisors how to eliminate all “selling”, the one thing clients detest;
Provides advisors a list of things they can provide clients that other advisors aren’t;
Shows advisors how to assist potential clients recognize the difference between them and other advisors;
Teaches advisors how to create in their practices what clients want and need, over and beyond standard financial products and services;

Honesty and good service don’t set you apart; they are the most basic, expected parameters of a financial advisory practice. This guide goes far beyond these elementary expectations, showing advisors how to do more for clients, differentiate themselves, and assure that potential clients understand the difference.

THE FINANCIAL PLANNER’S GUIDE TO CLIENT CONSIDERATION is a step-by-step manual with concepts and practical applications including a detailed list of 42 actionable considerations.
It delivers protocols which create result previously considered impossible in the financial services industry, such as…
How to literally eliminate 100% of all objections:
In the last ten years of Hal’s practice, he never got a single objection;
How to help prospective clients, rather than resist being “sold”, hope they can become clients:
In the last ten years of Hal’s practice only two (2) prospective clients who visited his office didn’t become clients;
A simple, but exponentially effective protocol that both:
Drastically increases referrals, and…
Literally keeps under management after a client passes more than 100% of the assets that were under management before the client passed. (A minuscule percentage will be lost, but the protocol brings more new assets under management than were lost at the death.
Specific data gathering tools that provide little used but highly effective techniques and strategies advisors can provide their clients, which result in significantly increased client satisfaction.